There is no doubt about it; the mobile platform is continuing to grow at a phenomenal rate. This applies to multiple markets and sectors, from video consumption to online gaming. It was recently confirmed that 35% of viewers are watching more videos on mobile devices than desktop alternatives in comparison with last year, for example, and this trend is likely to continue throughout 2016.

The mobile app industry has also enjoyed exponential growth during this time, with a greater diversity of tools now available for purposes such as recreation and productivity. With an increasing number of apps also free-to-access, this market offers incredible flexibility and cost-savings to users.

5 of the Best Mobile Apps for 2016

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With this in mind, let’s take a look at five of the best mobile apps for the year ahead across a wide range of market segments:

1. The Morecast Weather App

This is commonly referred to as the best weather app on the Android platform, delivering accurate data through an impressively designed interface. This advanced tool also offers side-by-side weather comparisons for selected cities, while it can also help you to determine conditions on a particular route or hiking trail.

2. Action Launcher 3

Over time, launchers have become the most effective and simplified way of customizing the appearance of your Android handset. This is certainly the case with Android’s Action Launcher 3 application, which offers a clear and intuitive interface that can change in an exceptionally fluid manner. It also allows for everything from simple tweaks to larger scale changes, so it is ideal for beginners and is one of the most popular Android apps on the market.

3. The 7 Minute Workout

This is arguably the best fitness and lifestyle app available in 2016, whether you wish to lose weight or simple increase fitness and drive higher energy levels. This app delivers a comprehensive, short and high-intensity routine, which is scientifically-proven to achieve multiple fitness goals depending on how it is applied. It is also simple to use, which is ideal for those who are daunted by the idea of losing weight.

4. The Royal Vegas Mobile Casino

There are a plethora of mobile gaming and casino apps available in 2016, many of which are free-to-access and underpinned by the popular freemium business model. The Canadian Royal Vegas Mobile Casino is the pick of the bunch, with multiple games ranging from traditional titles to modern day iterations. You can download the Canadian Royal Vegas Mobile Casino for free on both Android and iOS, while also benefitting from lucrative promotions that are exclusively available to mobile customers.

5. Avast

If security is your thing, you will need to access a viable anti-virus and security application. While Android users have a particularly wide choice, the most effective is the Avast tool which is renowned for keeping malware at bay and being particularly proactive when identifying potential viruses. It also offers anti-theft features such as location tracking and remote data wipe features, which work even in the event of your phone being stolen.

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